It began on a living-room rug. After years of “do more crunches” advice—and knees that disagreed—I wanted a way to strengthen my core without pain, bulky gear, or feeling like it was built for someone half my age.

A scrappy weekend prototype turned into something friends loved: knee-friendly support, adjustable angles, and a design pretty enough to keep out, yet folds away in seconds.

We called it Bloom Body because strength should keep unfolding at every age. Low impact; real results. That’s our promise.